Hohoho, selamat malam, artikel ini akan membawa pembahasan tentang utm params UTM parameters - Wikipedia simak selengkapnya
Urchin Tracking Module (UTM) parameters are five variants on Example URL, UTM parameters highlighted, after the question spot (?):
https://www.example.com/page?utm_content=buffercf3b2&utm_medium=social&utm_source=facebook.com&utm_campaign=buffer
Use[]
UTM parameters in a URL identify the promotional drive that refers traffic to a specific website. including the sessions after that till the drive attribution casement has expired (by default, six months in Google Analytics). Not all spider's web servers including applications respond definitely to these parameters. For example, Lotus Domino servers respond with 'Unknown Command Exception' slip messages, while they expect the earliest constant to exist either blank, message the root on a database/application, or one on a specified record on commands. A workaround for this point is to use a reverse representative server in front on Lotus Domino that strips these parameters.
Metrics[]
UTM parameters that are passed to URLs can exist parsed through analytics tools such while Web analytics operating system may attribute parameters to the browser's current including subsequent sessions till the drive casement has expired.
UTM parameters[]
There are five dissimilar UTM parameters, which may exist second-hand in a bit of order:
| Parameter | Purpose | Examples |
|---|---|---|
| utm_source (required) | Identifies which area sent the traffic, including is a required parameter. | utm_source=Google |
| utm_medium | Identifies what type on link was used, such while or email. | utm_medium=cpc |
| utm_campaign | Identifies a specific product promotion or strategic campaign. | utm_campaign=spring_sale |
| utm_term | Identifies examine terms. | utm_term=running+shoes |
| utm_content | Identifies what specifically was clicked to bring the user to the site, such while a . | utm_content=logolink or utm_content=textlink |
See also[]
- (Google click identifier)
- (Google Ads)
- (DoubleClick click identifier, nowadays Google)
- (Facebook click identifier)
- (Microsoft Bing Ads click identifier)
- (zanox click identifier, nowadays Awin)
- ]
https://en.wikipedia.org/wiki/UTM_parameters
Oke pembahasan tentang UTM parameters - Wikipedia semoga info ini menambah wawasan salam
Artikel ini diposting pada kategori utm params, segment utm-params, google analytics utm parameters,
Komentar
Posting Komentar